Des Moines L'Oreal Inoa

L'Oreal Inoa

L'Oreal Inoa in Des Moines, IA

Permanently dyeing hair goes hand in hand with damaging it. The process dries out hair and leaves it jagged. Ammonia — used to open the hair fiber so that dye molecules can nestle in — is as delicate as a can opener. It also smells horrid and sets delicate scalps afire. So it’s not surprising that makers of lasting hair color have long sought an ammonia-free alternative that offers thorough gray coverage and a less unpleasant experience. Now, L’Oréal Professionnel is touting INOA, which stands for Innovation No Ammonia, as that game-changer.Find L'Oreal Inoa in another area.






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